Our story began in 1973, when the Hillewaere family opened its very first bakery, built on passion, craftsmanship, and a love for quality baking. What started as a small local bakery quickly grew into a proud family tradition.
The second generation, led by Patrick Hillewaere, expanded the business with a new bakery and introduced a new specialty: handcrafted donuts. With dedication and creativity, Patrick began baking and sharing our donuts far beyond the local community, helping shape what we are known for today.
Today, the third generation, Paul and Mathieu Hillewaere, continues this legacy, carrying forward the same commitment to quality, authenticity, and innovation.
I'm Thierry Hillewaere, and I created our webshop to bring our donuts into the digital world. Through our online shop, we make it easy to enjoy our freshly made donuts across Belgium.
More than 50 years after it all began, every donut we make reflects our heritage, our passion, and our promise to deliver the very best.
From our family to yours, welcome, and enjoy every bite.
Sending it as a gift? Each box carries a scannable label, the recipient scans it and sees your message, your photo and hears your voice note.